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After her friends' child developed a medulloblastoma, Amy decided to break the marathon running record to raise money for the Isabelle Lottie Foundation, which "raises awareness about the importance of diagnosing brain tumors early in children.
Amy ran 53 marathons in 53 days setting a new world record and was awarded the "best running moment of the year" at the 2015 Running Award. Amy Ran the Marathons wearing Sealskinz Ankle Socks and No Show socks
Endurance athlete Sean Conway became the first person to complete an "Ultimate Triathlon" after he swam, run and cycled from John O'Groats to Land's End.
Sean completed the "Ultimate Triathlon" unsupported, without the support of a team and lifeboats and ran the length of the nation in Sealskinz Mid Knee Socks.